recently, I’ve applied online for a B Card Membership which I know from Zalora website.
Basically, BCARD is a premier lifestyle & brand-focused reward program which allows members to collect points & redeem them at participating outlets. partnering with merchants from various industries and businesses, BCARD offers a variety of lifestyle choices, products and services at over 360 participating stores nationwide. the BCARD is a pre-activated card & you can use your BCARD immediately to collect points. simply make a purchase, collect your BPoints and redeem them at BCARD participating outlets near you. you can also redeem exclusive items online at www.bcard.com.my.
it’s more like Bonuslink card, I think so.
for further details, visit BCARD website at www.bcard.com.my.